Well, we’re hoping it’s not in reference to some kind of crazy S&M practice, but it’s certainly a different flooring concept.

Unfortunately not even the rug’s creators regard it as being the kind of floor covering you’d willingly lie on in front of a roaring fire. They don’t even think your cat would be happy snoozing on one. There’s a ringing endorsement!

This crazily contemporary rug is constructed from a mixture of black and tan opened zips, and should never grace the floor of anyone who doesn’t own a pair of slippers.

Liable to lacerate your feet to shreds, it’s probably not the impression you’ll want visitors to leave with. It would, however, probably make a spectacular wall hanging being as it’s nowhere near as much of an eyesore as a footsore!

The biggest sting we feel in buying this 150 x 210 centimetre rug would be to your bank account at nearly £800 a pop. Although, they’ll considerately delivery your shiny and spanky new rug for free. We don’t think they’ll cover taxi fares to Accident and Emergency for you though – you’ll have to make your own way there!

For a rug that you could happily laze in front of the fire upon, try one of these considerably cheaper flooring options. A big and fluffy shaggy pile rug that’s 170 x 230 cm, comes in an array of colours and only costs 130 quid. Deal!

The solution we believe lies in buying natural fibre rugs, and we’re not alone in preaching their virtues!

Happily used in any room in the home, paired with either classic of contemporary surroundings, and the family friendly hard wearing nature of the rug makes it a winner on all accounts.

Natural fibre floors, also known as vegetable flooring in the US, come in a variety of textures made from exotic substances and weaved into the flooring we bring in to our homes.

A firm favourite, sisal rugs are made from the woven ropes of the pulped and dried cactus plants that produce tequila. Far more interesting than having picked up a mat at Ikea! And probably cheaper too.

Incredibly durable, it is complemented by a bright appearance that lightens the room and creates an airiness throughout the home.

We’ve zoned in on a goodie if you’ve decided that sisal rugs are the way forward for your home, and it’s a yummy chocolate mocha shade too to warm up your room whilst keeping it neutral.